P E M A

October Luncheon - Treasure Island Tour - In Cooperation With the Treasure Island Development Authority

What environmental and infrastructure challenges face this scenic 400-acre artificial island in San Francisco Bay? Water, wastewater, solid waste, emergency services, electricity, transportation, land-use planning, wetlands restoration, habitat preservation, liquefaction, land-surface subsidence, lateral spreading, coastal erosion, and historical site contamination. These are some of the areas to be examined and improved as the island moves into future issues. Join PEMA for a tour and discussion of potential future projects.

TOUR GUIDE:
Steven Proud Deputy Director & Development Manager TREASURE ISLAND DEVELOPMENT AUTHORITY

Meet & register at the Fogwatch Picnic Area on Treasure Island's Avenue of the Palms

Registration begins at 10:30am Tour begins promptly at 11:00am

Lunch after the tour, and Steven Proud and others will be available for questions.

When
Tuesday, October 29th, 2002

Where
TILDEN PARK GOLF COURSE Grizzly Peak and Shasta Road in Berkeley

To Reserve:
(415) 979-4787

September Luncheon - PEMA's Annual Golf Tournament

Play with potential clients! Confirmed companies include: California Council of Industries, The Newark Group, Shell Trading Company, Hitachi Corporation, GWF Power Systems and Union Pacific. More TBA.

When
Friday, September 27, 2002

Where
TILDEN PARK GOLF COURSE Grizzly Peak and Shasta Road in Berkeley

To Reserve:
(415) 979-4787

August Luncheon- Successfully Marketing Municipalities

PANEL DISCUSSION

What they expect from consultants
Effective marketing and proposal techniques
Ingredients of a successful client/consultant relationship
Upcoming projects within their companies

PANEL INCLUDES

Russ Leavitt
Environmental Planning
CENTRAL CONTRA COSTA SANITARY DISTRICT

John Mahoney
Engineering Services Manager
ZONE 7 WATER AGENCY

A Representative from
SAN FRANCISCO PUC

When
Tuesday, August 27th, 11:15 am – 1:30 pm

Where
Hs Lordships Restaurant
199 Seawall Dr.
Berkeley Marina

To Reserve:
(415) 979-4787

July Luncheon - 4th Annual Environmental Technology Summit

PEMA's 4th Annual Technology Summit - July 30, 2002
Limited Table-top Display Space Available for Vendors

Featuring a Presentation on Clean Technology
Will Corporate Environmental Managers Soon Be Buying Clean Technology or Conducting Studies of Clean Technology?

Clean Tech: Opportunities and Challenges, By Ron Pernick

Come hear Ron Pernick, co-founder and principal of Clean Edge, Inc. (www.cleanedge.com), discuss the clean-tech market. Ron will help define the clean-tech marketplace, provide an overview of emerging technologies, discuss recent market trends, and overview some of the leading clean-tech players (many of which are in the Bay Area). While clean technologies offer an unprecedented opportunity, a number of key challenges face the development of this emerging industry. Ron will look at actions that can be taken by government, industry, and society to help speed our transition to a more sustainable future.

Founded by Ron Pernick and Joel Makower, Clean Edge is a market research and consulting firm focused on clean technologies. The firm has been cited in a wide range of media including Financial Times, The New York Times, Reuters, Time Magazine, and The Wall Street Journal. Ron has worked in technology marketing, business development, and strategic planning for more than fifteen years. In addition to Clean Edge, he also sits on the board of directors of Whole Earth Magazine and is an instructor at UC Berkeley Extension's Business and Management program.

To Secure Table Top Display Space contact Joe Knox, PEMA Secretary, at jknox@topsidenetwork.com.

We have 15 Total Table Tops and some spaces are still available. Please act now and reserve as soon as possible. Please fill out the attached Exhibitor Registration Form and return it to the address provided. The cost for exhibit space is extremely reasonable at $175 per table and includes 2 lunches valued at $40/each. Exhibit space should be considered "table-top space" and will consist of a large table (approximately 2.5 foot by 8 foot with tablecloth). There are a limited number of electrical outlets for each exhibit so we do not encourage the use of electrical items, but if electricity is necessary please contact Joe Knox via email at jknox@topsidenetwork.com.

When
July 30, 2002 11:00 a.m. - 2:00 p.m. (Vendor setup begins after 10:00 a.m., Registration begins at 10:45 a.m.)

Where
Hs Lordships Restaurant
199 Seawall Dr.
Berkeley Marina

To Reserve:
(415) 979-4787

June Luncheon- Annual State of the Environmental Union with Grant Ferrier

This is a must for environmental professionals, investors, and management companies as well as those impacted by the Environmental Market. Grant Ferrier joins us to provide a strategic overview of the environmental industry. Grant is President of Environmental Business International (EBI) and Editor-in-Chief of Environmental Business Journal, a monthly business newsletter. EBI market figures are routinely used in business plans and government documents and have been cited in The Wall Street Journal, Business Week, Fortune, The Economist and other leading periodicals. Grant will provide us with the latest figures on the overall industry and specific market segments. Grant will also give the lowdown on the market growth and profit in his humorous, strategic and practical style.

This is traditionally our biggest luncheon of the year! Reserve early, and bring your colleagues!

When
Tuesday, June 25, 2002 11:15 am – 1:30 pm

Where
Hs Lordships Restaurant
199 Seawall Dr.
Berkeley Marina

To Reserve:
(415) 979-4787

May Luncheon - Four Major Transportation Agencies at PEMA

Literally BILLIONS of dollars will be spent this decade on improvements to Bay Area transportation and transit infrastructure, including road widenings, bridge retrofits, and transit improvements to bus and rail service. PEMA is privileged to have the following speakers talk to PEMA about their agencies programs and plans:

Mr. Steve Heminger - Executive Director, Metropolitan Transportation Commission
Ms. Celia Kupersmith - General Manager, Golden Gate Bridge, Highway, and Transportation District
Mr. Tom Margro - General Manager, BART
Mr. Duncan Watry - Capital Planning Legislative Affairs, SF MUNI

Come hear about BART's retrofit and extension plans, GGBHTD's new initiatives and opportunities, MUNI's vision plan including the New Central Subway, and MTC's blueprint for the 21st century. These transit/transportation projects involve environmental planning, hazardous waste management, storm water, and community impacts in addition to engineering and design issues. This is a great chance to find out what's funded and what's rumored in one of the Bay Area's largest market sectors.

Where
Hs Lordships Restaurant, 199 Seawall Dr., Berkeley Marina

When:
Tuesday, May 21st, 11:15 am – 1:30 pm

To Reserve:
(415) 979-4787

April Luncheon - New Opportunities in Site Redevelopment

Redevelopment of contaminated properties can be an engine for economic development and job creation by transforming abandoned, idled or underused commercial and industrial sites into the keys to urban redevelopment. The myriad of obstacles to redevelopment includes regulatory and legal liabilities, hostility toward contaminated lands and their owners, and requirements for large capital investments.

April's PEMA panel will present information on creative strategies that can be used to manage environmental risk and economic feasibility on redevelopment of contaminated properties such as environmental insurance, customized liability transfer programs and guaranteed fixed price cleanups. These strategies can provide cost certainty and other financial risk benefits.

Our panel will provide insight about flexible and protective strategies to redevelop contaminated properties from professionals with proven experience managing customized liability transfer programs on dozens of sites across the United States.

Our panel of speakers includes:

Scott Gordon, Esq. – SCOTT GORDON AND ASSOCIATES. Mr. Gordon will provide real world site redevelopment examples along with legal considerations that are critical to buyers and sellers of environmentally challenged properties.
Brian Benn – AIG. Mr. Benn will profile environmental insurance concepts that are integral to the success of redevelopment projects. AIG is one of the leading insurance and financial services providers in the US, and is the largest underwriter of commercial and industrial insurance in the US.
TBA, Northern California Developer – a speaker from the development community to provide their unique perspective on redevelopment strategies.

When
Tuesday, April 30th, 11:15 am – 1:30 pm

Where
Hs Lordships Restaurant, 199 Seawall Dr., Berkeley Marina

Cost
Pre-registered Members: $25 (Members may pre-register their guests for $25!) Non-registered guests & walk-Ins: $40

To Reserve:
(415) 979-4787

March Luncheon - Client Feedback Panel, March 26, 2002

A must attend for those of you who are interested in what clients want as it relates to the environmental industry and their upcoming projects.

Our Client Feedback Panel includes:

IGNACIO DAYRIT from the Redevelopment Agency of Emeryville, manager for brownfields projects for the City of Emeryville. He has worked with the City for several years and is qualified to share information on consultant performance.
DARRELL KLINGMAN has been working for PG&E for the past 11 years where he has managed a variety of site remediation project ranging from small underground tank projects to historic manufactured gas plant sites. He worked as an “in house environmental consultant” during the first 8 years at PG&E’s Technical and Ecological Services Dept. in San Ramon. During the past 3 years he has worked for PG&E’s Environmental Affairs Dept. where he is currently the program manager for the manufactured gas plant site remediation program. It’s a rare day when he gets to play in the mud anymore – almost all of the fun fieldwork activities are contracted out to environmental consultants.

The Panel will cover:

Upcoming projects within their companies
What they will expect from consultants
Effective marketing and proposal techniques
Ingredients of a successful client/consultant relationship

When
Tuesday, March 26th, 11:15 am – 1:30 pm

Where
Hs Lordships Restaurant, 199 Seawall Dr., Berkeley Marina

Cost
Checks made payable to PEMA or cash. Credit card payment is not available). Pre-registered Members: $25 (Members may pre-register theirs guests for $25!) Non-registered guests & walk-Ins: $40

To Reserve:
(415) 979-4787

February Luncheon - USEPA Region 9 Policy Priorities for 2002 and Beyond

SAVE THE DATE! PLEASE NOTE THE TIME CHANGE FROM USUAL MONTHLY MEETING

PEMA invites you to attend a special meeting featuring:

WAYNE NASTRI, ADMINISTRATOR
REGION, 9U.S. ENVIRONMENTAL PROTECTION AGENCY

When
February 26, 2002 8:30 am - 12:00 Noon (Registration begins 8:30am; Breakfast Buffet & networking at 9:00am; Presentation/Q&A from 10:00-11:30 am)

Where
Hs Lordships Restaurant/Conference Center 199 Seawall Drive, Berkeley Pier, Berkeley, CA (510/843-2733)

Special event pricing $30 pre-registered members - $45/non-members/walk-ins

Co-sponsored by the California Environmental Business Council (CEBC)

Join PEMA and CEBC for an informative discussion about the future policy changes of EPA Region 9 with Administrator Wayne Nastri!

In October 2001, U.S. Environmental Protection Agency (USEPA) Administrator Christie Whitman appointed Wayne Nastri, as the Administrator of the agency's Region 9 office in San Francisco, which covers California, Nevada, Arizona, Hawaii and the Pacific Islands.

For the past six years, Mr. Nastri served as the president of Environmental Mediation, Inc., a Southern California firm that advises clients on issues such as compliance audits, third party reviews and remedial project oversight. He specialized in air and water quality issues, as well as hazardous waste investigation and remediation issues. Prior to establishing Environmental Mediation, Inc., Nastri was the vice president of the Jefferson Group, a government public affairs firm.

He has served on a number of government and private advisory committees and bodies, including: the Governor of California's appointee to the Governing Board of the South Coast Air Quality Management District; a post on the external advisory committee for the California Department of Toxic Substances Control; and as the legislative director for the California Environmental Business Council.

Advance registration is highly recommended. Registration must be received by 5 pm Friday, Feb. 22nd. No shows will be billed as PEMA has a guarantee to the Restaurant.

To Reserve:
(415) 979-4787

January Luncheon - Leveraging the Media as an Environmental Marketing Resource

Presented by: PEMA, The Professional Environmental Marketing Association Bay Area Chapter

The Professional Environmental Marketing Association Bay Area Chapter

Happy New Year PEMA-ites!

The Board of Directors has planned an exciting year for PEMA starting with our first meeting of 2002 on January 29th. Meeting location and directions are provided below.

Our first meeting of the New Year focuses on utilizing media resources in your environmental marketing efforts. The Bay Area has many media representatives like reporters, columnist, etc. who report on issues with direct environmental implications such as water resources, air, regulatory, construction, real estate and many related topics that are relevant to our industry.

Speakers:

JANN TABER: Jann has worked for and with the news media for more than 20 years. She is currently the news manager for a large California utility, where she created and coordinates the company’s "Good News Bureau" and is a company spokesperson. She has served as former-Governor Pete Wilson’s appointed associate secretary for external affairs for the California Health and Welfare Agency. In this capacity, she was responsible for the communications of the largest state agency in the nation, with its 42,000 employees and $46-plus billion budget. As a media consultant, Jann has applied her skills as the deputy press secretary and broadcast services news director for the Speaker of the California State Assembly and press secretary for two assemblymen. She served as the statewide news bureau director for several California initiatives, Assembly, Senate and local government campaigns.

ALAN DOYLE: Alan Doyle has been a journalist a day longer than dirt (his words), breaking into the newspaper business before the EPA was even a glimmer in Washington's eye and covering some of its earliest industrial regulatory actions in the Chicago area. Doyle joined the East Bay Business Times in 2000 after 10 years at the Contra Costa Times as an editor and editorial writer. He previously was an editor or investigative reporter in the Bay Area, Phoenix, Denver and Gary, Ind. In addition to individual reporting and writing awards, Doyle supervised an investigative project at the Tempe, Arizona, Daily News that was nominated for the Pulitzer Prize, journalism's highest honor. Doyle has served as a mentor and writing coach in San Francisco State University's minority journalism program since its inception.

This is a great way to start your year by learning creative ways to find information and leads to help you and your firm achieve 2002 goals and objectives. Additionally, you can network with other environmental professionals and find out about changes in the industry such as competition or individuals who may have changed firms. Reserve now!

When
Tuesday, January 29th, 11:15 am - 1:30 pm Where: Hs Lordships Restaurant, 199 Seawall Dr., Berkeley Marina

To Reserve:
(415) 979-4787

Mail:
PEMA, 2475 Rawson Street, Oakland, Ca 94601
(Checks made payable to PEMA, or cash. Sorry, credit card payment is not available)

Payment Information:
Checks made payable to PEMA or cash. Credit card payment is not available.

Pre-registered Members:
$25 (Members may pre-register theirs guests for $25!)

Non-registered Members:
Non-registered guests & all walk-ins $40